Greg Gibson, a two-time Pulitzer-Prize winning journalist turned wedding photographer says, “All weddings are alike on some level—there’s a couple in love, they’re going to have this big party, there’s the anticipation, the preparation, the ceremony, the party. It’s like the movie Groundhog Day. The challenge is to find the nuances in each event.” Every wedding offers new experiences and new challenges, and this is what Gibson says keeps him fresh through fifty weddings per year. “It’s fun. When I go to a wedding, people are always glad to see me, I’m welcomed in. When I was a journalist that wasn’t always the case; Monica [Lewinsky] wasn’t happy to see me when I showed up at the Mayflower Hotel.” This allows him to remain unobtrusive and not impose on moments that should remain natural and genuine, a primary means of preserving a wedding’s uniqueness.
Perhaps because of its romantic nature, photographers who are also born romantics often find it easier to capture the special relationship shared by each couple. As photographer Michael Schuhmann says, “I love to photograph people who are in love and are comfortable expressing it—if they are so in love that they can’t contain it, then it’s real.” Being a romantic is not completely necessary, of course—after all, weddings are celebrations, which means they are also about having fun. The wedding photographer gets to be part of this joy.
The uniqueness of the event will also reveal itself more fully when the day is viewed as a story. By linking the spontaneous events of the day, sensitive portrayals that highlight the emotions elicited, you can build a visual narrative that sets each wedding apart from all others. This what the modern bride wants to see in her wedding coverage.
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